Sports Betting In Kenya: Why it is More of a Lifestyle


Sports betting in Kenya has been around since 2013 and in the recent years, the industry has turned out to be more of lifestyle. In fact, Kenya is one of the top gambling markets in Africa where the practice has seriously impacted the daily lives of an expanding youth population.

The vast penetration of smartphone usage and the lack of jobs alter how the youth engage with the outside world and entertainment. Sports betting is one of the past times that has changed and perhaps benefited from joblessness and mandates to keep the mind busy.

Why do Kenyans Enjoy Sports Betting?

Every fan wants to participate in a significant sport and predict the game’s result. However, to achieve the correct score, one has to combine online fun and intellectual competition. You must keep up with current events, research the player’s or team’s past matches, and exercise sound analytical judgment.

On the other hand, humans’ bodies release dopamine when they succeed or receive a reward. This hormone induces a happy mood that many call a buzz, making our bodies feel lovely and appreciated.

When you win at sports betting, dopamine is released. This creates a sense of excitement, and many individuals keep playing the slots to capture this pleasant and lucrative experience.

“I like to feel a rush of adrenaline both at work and at leisure.” I am a fan who likes to worry about my favorite fighter or the result of his fight. “I bet purely for fun, not to win,” said Bernard, a football enthusiast and blogger.

Consequently, sports betting appeals to high-minded individuals. When it comes to betting, conscious individuals arouse their strategic and tactical thinking.

In contrast to other forms of gambling, sport betting involves both skill and chance. It would be best if you put in a lot of mental effort to determine the winning side.

For instance, when creating a betting strategy, bettors consider recent game reviews, the makeup and attitude of the athletes, the relationship between the flaws and strengths of competitors, and the mathematical model.

It’s not about “luck” to bet. Thus, using it to make quick money is not the wisest action. To win at sports betting, accurate evaluation and forecasting are required. The player took pleasure in the intellectual challenge and the opportunity to succeed even if he failed.

Can you make a living from betting?

Yes, you can make a living from betting.  But, gambling, like any other form of entertainment, is fun and exciting and at the same time risky

In the past, gamblers have lost their lives because they gambled with their only properties; university students have placed all their fees on betting companies and dropped out of their studies or struggled with mental issues.

In recent years, however, more attention has been paid to this issue to help people better understand how gambling affects their lives.

The Kenyan government had threatened to ban the industry permanently because of its moral effects and addiction among the youth.

Read on sports betting mistakes you should avoid

Despite this, there is no denying that online sports betting in Kenya offers a few advantages.

We’ve seen people win millions of dollars and live a lavish lifestyle. Among the many lucky winners is Samuel Abisai, who won the Ksh 221 million jackpot in 2017 after correctly predicting the outcomes of 17 football matches.

Keep in mind that your winning will depend on something other than your luck; chance is always the most significant factor, as there’s no way to cheat in the match-mixing process.

While it might be argued that gambling has kept Kenyan adolescents off the streets, introducing new betting providers into Kenya has increased job opportunities. These days, kids are trying to make money on their phones or racetracks!

Betting corporations not only pay taxes that benefit the economy, but they also actively participate in several high-profile and high-budget sponsorships.

SportPesa sponsored the Kenyan Premier League until it was suspended in 2019. Amd they severely hurt the top-flight clubs when they ended their sponsorship, since several could not pay their players’ salaries.

Which are the best betting sites in Kenya?

The best betting sites currently include:

1.Betika – visit website

2. 22Bet – place your bet

3. Betway – sign up today 

4 Melbet – register for bonus

5. Betwinner – register to win a bet

Read more reviews on the best betting sites in Kenya 

Sports are becoming more popular. The ever-increasing access to world sporting events on television and over the internet are all factors fueling the massive increase in sports betting in Kenya. With a myriad of sites available, this growth will likely continue. More and more youth flock to these websites to place bets, read up on the latest news and live scores, and take advantage of promotions.



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